Question 1

Which is better: Adpadi or Facebook Ads?

Accepted Answer

Adpadi wins for Nigerian businesses seeking affordable, guaranteed-view local advertising. Facebook Ads is stronger for global reach and advanced retargeting.

Question 2

Is Adpadi cheaper than Facebook Ads?

Accepted Answer

Adpadi uses a pay-per-view model at ₦3 per view with no minimum budget, making it significantly more affordable for small and medium businesses compared to Facebook Ads.

Question 3

Can I use both Adpadi and Facebook Ads?

Accepted Answer

Yes! Many Nigerian businesses run Adpadi for guaranteed local visibility alongside Facebook Ads for broader reach. Diversifying your channels often produces the best results.

Question 4

Which platform is easier to set up?

Accepted Answer

Adpadi is designed for simplicity—you can launch your first ad in under 5 minutes without any technical expertise. Facebook Ads typically has a steeper learning curve.

Feature	Adpadi	Facebook Ads
Platform	WhatsApp Status	Facebook / Instagram Feed
Pricing Model	Pay-per-view (₦3/view)	CPM / CPC / CPA
Minimum Budget	No minimum	$1/day (~₦1,500+)
Local Targeting	City-level in Nigeria	City / radius targeting
Ad Format	Full-screen Status	Feed, Stories, Reels
Setup Complexity	Simple – 5 min	Moderate – Ads Manager
Best For	Local Nigerian businesses	Global campaigns

Adpadi vs Facebook Ads

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